| The core use for RSS is generally
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| | portals for mentions of your company,
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| considered news headlines and blog
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| | product, competitors, or other specific
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| syndication, but innovative businesses
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| | keywords. Conducting ego searches, not
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| are learning to use RSS in different
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| | only allows you to stay informed, but
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| ways. Consider RSS as a communication
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| | also allows you to maintain a strategic
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| channel that can provide current,
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| | advantage over competing companies. A
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| targeted information as it appears within
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| | number of new Internet services are
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| a very targeted audience.
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| | freely available that make these 'ego
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| Monitoring Newsgroups/Usenet
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| | searches' painless and easy.
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| Google Groups is a free online community
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| | Many of the services allow you to create
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| and discussion group service that offers
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| | a keyword based feed. Each time new
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| the Web's most comprehensive archive of
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| | information containing the keyword
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| Usenet postings. Google Groups can be
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| | appears in the searched resources, the
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| monitored using RSS feeds. In order to
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| | RSS feed updates.
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| monitor a specific newsgroup simply add "
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| | More on Ego Searches:
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| feed/msgs.xml" to the end of the Google
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| | Shipments
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| Group URL. Add the new URL to a newsgroup
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| | Receive notification via RSS feeds when
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| reader and receive updates each time a
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| | packages are delivered. Custom RSS feeds
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| new post is added to the newsgroup.
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| | can be created to monitor delivery
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| Example Feed:
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| | progress. Track the status of packages
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| Calendars
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| | shipped via US Postal Service, USP, DHL
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| Build a calendar for public or private
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| | or Federal Express.
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| use and receive calendar updates via an
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| | Simple Tracking -
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| RSS feed. Calendars can be created for
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| | Site Checks
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| personal reminders to pay bills or attend
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| | Initially used by search engines to
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| social functions. Calendars can also be
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| | indicate new websites with top ranking
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| used for specific groups like schools,
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| | for specific keywords. Many webmasters
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| sporting events, or industry events. The
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| | provide RSS feeds to let visitors know
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| calendar can be syndicated and shared
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| | when web content changes occur.
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| using RSS feeds.
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| | Coupons or Specials
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| CalendarHub -
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| | Everyone loves a bargain, RSS feeds that
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| Example Feed -
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| | promote time sensitive discounts or
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| Weather
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| | offers are becoming increasingly popular.
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| Enter a zip code and obtain the weather
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| | Restaurants convey lunch specials while
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| information in a specific region. Click
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| | travel companies convey last minute deals
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| the orange RSS icon and add the feed to
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| | to prospective travelers using RSS Feeds.
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| your reader. Each morning you will
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| | Sample Restaurants Feed - or Sample
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| receive local and regional weather
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| | Travel Feed -
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| reports as they are made available. RSS
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| | Auction Monitoring
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| feeds can be customized to include
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| | Items on eBay are time sensitive, few
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| current local conditions, local Doppler
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| | individuals have time to make daily
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| radar, pollen trends, regional video
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| | auction checks of new auctions for
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| forecasts with expert commentary, and
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| | specific products. Create an RSS feed
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| extended forecast details.
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| | using keywords to monitor products as
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| - or RSS Weather -
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| | they become available for auction.
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| Classifieds (Homes/Jobs)
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| | Bidding Tools -
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| Curious about the availability of
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| | Example Feeds -
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| specific employment opportunities in a
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| | RSS is still very young. Both publishers
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| specific industry? Receive notification
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| | and consumers are actively seeking ways
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| when positions are made available. RSS
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| | to exploit this communication medium.
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| feeds can be created for regions, salary
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| | Additional uses of RSS feeds are popping
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| ranges, or positions.
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| | up daily. Consider how your business
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| RSSJobs - or Craigslist Example Feed -
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| | might use this new communication medium
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| Ego Searches
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| | to increase sales, increase productivity,
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| Ego searches are free and simple searches
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| | and reach new customers.
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| designed to monitor blogs and news
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